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Increasing Participation with Social Media

ESPA (formerly the Association for Convention Operations Management) was looking to increase participation and excitement around its 2012 Annual Conference being held January 6-8 at The US Grant Hotel in San Diego, California

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Strategic Spirit — The National Christmas Tree Association

Several years ago, with consumer research showing a decline in traditional Christmas celebration, The National Christmas Tree Association (NCTA) approached us to see what could be done to increase awareness and improve the image of real Christmas trees as part of the Christmas tradition.

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A Numbers Game — American Academy of Hospice and Palliative Medicine (AAHPM)

The American Academy of Hospice and Palliative Medicine was grappling with declining membership numbers and dwindling revenue projections. It turned to Association Management Center to help rebuild and re-brand the Academy, expand membership, and introduce new products and services. In...

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Reducing Overhead Costs - The National Tour Association

IMG Associations knows going green saves green. As part of its association management expertise, the firm maintains a special knowledge of environmental activism initiatives, employing in-house experts on corporate responsibility.

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Creating an Organized Governance Structure (NAACO)

With a goal to grow and become more organized, the North American Association of Commencement Officers (NAACO) was looking for an association management partner to help them achieve these goals.

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Assessing Staffing Needs — Research Chefs Association (RCA)

In 2001, charged with growing the Research Chefs Association (RCA) into a world-class organization, global professional services firm Kellen Company tapped experienced executive management and specialized staff expertise in meetings and membership development to drive up numbers.

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Maintaining a Strategic Focus — The Association for Convention Operations Management (ACOM)

CMA Association Management helps associations create well thought-out paths forward with a proprietary strategic planning process called Marketecture™. Marketecture uses time-tested marketing analysis tools to show associations a scan of competitive forces, as well as potential changes to the...

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Reducing Overhead Costs - Center for Association Growth

We've all been frustrated by it — the need to purchase multiple software licenses to access and administer Web-based applications on computers throughout the office. It's cost-prohibitive, and a plain nuisance. The Center for Association Growth decided to pool its technology spending to...

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